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Learn the latest packaging innovations in Packaging Technology and Research Jan 2017 Newsletter View this email in your browser Ineffective packaging is futile.  This month, my column reflects on the value packaging plays in the customer experience. Packaging done right can change lives and the world. As consumers ourselves, we all intuitively know this, yet somehow, in our busy packaging-work lives, we often forget the impact we can make. If you need help discovering ways transform your packaging, learn more about my coaching and consulting services.   - Claire - Packaging Conferences and Webinars- Attending Louisiana Food Processors’ Conference 2017 in February in Baton Rouge? Check out my presentations “Seafood Packaging-emerging, new and proven solutions” and  “Tactical packaging challenges and solutions for fresh seafood”. Learn more here> And be sure to check out IFT’s webinar “Advanced packaging solutions to increasing the shelf life of meat and cheese: decrease food waste” targeted for March 1st or 2nd. Dr Sand will moderate a panel of speakers including: Jay Cornillie – Packaging Engineer of Ball Park Branded Products at Tyson Foods, Inc. Myron Geiser – Sr. Director, R&D at TC Transcontinental Packaging Lora Spizzirri – Vice President of Packaging Solutions at 915Labs Learn more at www.ift.org Chobani Flip intrinsically communicates a two-textured yogurt. Photo courtesy of Chobani - Packaging Shapes Up and Feels Great - Find out what Neurosketch, Desserts by Gu, HELL Gravure Systems and others have learned about the ability of a package to influence consumer purchase and product enjoyment.  Read the article, “Packaging Shapes Up and Feels Great” from Food Technology magazine. NEED MORE HELP?  If you'd like to learn more on important topics like these and their potential impact on your business please call 612.807.5341 or email me.

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